Sam Cowan’s Often Incorrectly Reported Quote

Manchester City’s 1930s captain Sam Cowan is often reported to have said something like ‘We’ll be back next year’ to the King when City lost the 1933 FA Cup final to Everton BUT this cannot have been true. So, here to spell it all out is the story… City reached the FA Cup final in 1926 (losing 1-0 to Bolton), and again in 1933 (losing 3-0 to Everton).  Sam Cowan had played in both these games and felt bitterly disappointed with each defeat.  By the time of the 1933 final Cowan was City’s captain and that defeat had hurt him more than the 1926 final.  He hated being runner up and was determined to see the Blues triumph.  He vowed to guide the Blues to glory and promised supporters that City would be back in 1934 to win the trophy.  His promise became a reality and over the years Sam’s promise has become part of City folklore with various publications, including official City magazines and other works, claiming that Sam had told King George V at the 1933 final that the Blues would be back in 1934 to win the trophy.  Sadly, the story has become corrupted and Sam never did make a promise to the King.

So what did Sam say and why did everyone believe he had made a promise to the King?  The Guest of Honour at the 1933 final was the Duke Of York, the present King’s grandfather and the future King George VI.  He attended because King George V was too ill to make the final, and so that simple fact proves Sam could not have made a promise to the King.  

Lawrence Furniss, the City President, told journalists immediately after the 1934 final that Sam had predicted that the Blues would be back twelve months earlier, and he also suggested that Sam had mentioned this to the Duke Of York.  So it’s possible this comment is the one which later became adapted by journalists looking for an even better story.

As an aside here’s a photo of the King at City’s Hyde Road ground in 1920 and Lawrence Furniss is the man stood immediately behind the King:

The King with the Mayor in Hyde Road’s ‘Royal Box’. Notice Lawrence Furniss stood, behind the King. Furniss was a major figure from the 1880s to the 1940s at City.

What is known is that Sam appeared on a newsreel shortly after the 1933 final with Everton’s Dixie Dean where both men toasted each other for the future and Sam stated that he hoped his team, Manchester City, would win the Cup in 1934.  This film was shown across the country and made it clear that Sam wanted to return to Wembley.

In 1934 Sam guided City to a 2-1 victory over Portsmouth.  Apart from Furniss’s comments nothing was said of a prediction by Sam to the King or Duke of York, it was only years later when it was mentioned.  In fact the first time the story was quoted appears to be in 1955 when City’s fifties captain Roy Paul talked of emulating Sam Cowan by guiding City back to Wembley the following year. Books and articles from the period then made the claim that Sam had told the King in 1933 the Blues would return.  Clearly, this was a corruption of the truth, but the story sounded great and future generations accepted this as fact.

Clearly, reaching Wembley in successive seasons was a major achievement for Sam and his team.  Likewise any losing captain is likely to make a statement saying ‘We’ll be back’.  As Sam was not a boastful character it is unlikely he would have said anything more than he was determined to guide his side back to Wembley for what he hoped would be a successful trip.

Regardless of the validity of Sam’s prediction it is clear that Sam was a major influence with the Blues, and he became the first City man to appear in three FA Cup finals while with the club.

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